Build a business that gets found, runs better, and grows.
Marketing, systems and business coaching for owner-led businesses.
Fieldstone Digital helps owner-led businesses get found, run better and grow: marketing, systems, AI and business coaching. From getting more customers to building the systems and leadership needed to handle the growth, we fix what is holding you back and implement the fix, not just the advice.
We’ll find
the bottleneck.
Diagnosis before prescription. Every engagement starts by scoring the business across four categories, so you know which problem is actually costing you, before anyone sells you a fix.
Positioning, reputation, competitive advantage.
Website, SEO, reviews, lead generation, conversion.
CRM, follow-up, workflows, automation, process.
Leadership, KPIs, accountability, meetings, profitability.
- FreeWebsite scoreInstant, on screen. Grades any public URL across 140+ signals.
- $49Digital Visibility AuditWebsite + Google + AI + competitors, benchmarked, delivered in 48 hours.
- ScopedGrowth AssessmentThe full four-category diagnostic with your biggest constraint and fastest win.
The website score and the $49 audit are graded the same way for everyone, client or not, an independent marketing audit, by design. Sometimes the answer is SEO or a website. Sometimes the conversation reveals a much bigger business problem — that is what the Growth Assessment is for.
Owner-led businesses that have outgrown winging it.
We specialise in service businesses, trades, contractors and growing local companies, typically 5 to 100 people, with an owner who is still in the middle of everything and would rather not be.
We understand the business process first. Then we use technology to fix it.
01
Diagnose
Score the business. Find the constraint that is actually costing you.
02
Prescribe
One plan across marketing, systems and operations, in the order that pays back fastest.
03
Implement
We build it: the website, the pipeline, the automation, the scorecard, the meeting rhythm.
04
Coach
Then we coach the owner and the managers through running it, month after month.
A coach can tell you your follow-up process is broken. Fieldstone tells you that, then builds the new process, the CRM pipeline, the automation, the manager scorecard and the website change — and coaches your sales manager through running it.
Ways to work with Fieldstone.
Start small or start big. Fixed prices where the scope is fixed; everything else is scoped on a call, in writing, before you spend anything.
Free
Fixed price
Scoped
Where we work.
Based in Southwestern Ontario. In person across Chatham-Kent, Windsor–Essex, Sarnia–Lambton, London and Metro Detroit. Remotely, with service-business operators across the US, Canada and Australia.
Asked before every engagement.
Is Fieldstone a marketing agency, a consultant, or a business coach?
All three, in one order. Fieldstone is a small-business growth consultancy that can actually implement: marketing (Get found), systems and AI (Run better) and coaching and operations (Grow stronger). Every engagement starts with a diagnosis so you buy the fix you need, not the one that is easiest to sell.
Do I have to buy everything?
No. Most businesses start in one place (a website score, the $49 Digital Visibility Audit, a Google Business Profile audit, or a growth call) and add only what the diagnosis supports. Plenty of clients only ever need one pillar.
What is the Fieldstone Growth Score?
A four-category diagnostic (Market, Demand, Systems, Operations) each scored out of 100, with your biggest constraint and your fastest win named plainly. It is the backbone of the Growth Assessment and the way we decide what to work on first.
Is the $49 audit still independent now that you sell implementation?
Yes. The website score and the Digital Visibility Audit are graded by the same published methodology for every business, client or not. Buying implementation gets you the work; it never buys a better grade.
What does 'Run better' actually include?
CRM and pipeline, lead follow-up and missed-call text-back, email and SMS automation, AI workflows, SOPs and process mapping, dashboards and reporting: delivered on the Fieldstone platform, or built around the CRM you already run (including home-services platforms like ServiceTitan and FieldEdge, which Fieldstone can also set up and configure directly), and coached into your team. You see everything in your client portal.
Where do you work, and do you come on site?
Fieldstone is based in Southwestern Ontario and works in person across Chatham-Kent, Windsor–Essex, Sarnia–Lambton, London and Metro Detroit. Remotely, we work with service-business operators across the US, Canada and Australia.
What happens on a growth call?
Fifteen minutes with the person who does the work. You describe where the business is stuck; we tell you honestly whether Fieldstone is the right fit and what we would look at first. No pitch, no obligation.
Stop guessing what’s
holding you back.
Prefer to write? admin@fieldstone.digital or text (548) 488-3395.